亚马逊库龄报告怎么看？？？ ？ ？？？？
2020/10/09
库龄报告
下载的库龄报告能够资助您快速确定库存商品在运营中心存储的时长以及哪些商品即将支付恒久仓储费。。。。。。。
此报告还为您的所有亚马逊物流库存提供种种详细信息，， ，，，，，，例如：销量、目今可售数目、您宣布的商品价钱以及亚马逊商城中同款商品的最低价钱。。。。。。。
要下载此报告，， ，，，，，，请执行以下操作：
转至亚马逊物流库龄页面，， ，，，，，，点击右上角的【下载报告】
针对最新数据选择【请求下载】，， ，，，，，，或针对之前的某一时间点选择【下载】
在您选择的电子表格程序中翻开下载的 .txt 文件
报告中包括每个 ASIN 的以下信息：
| 字段名 | 形貌 |
|---|---|
| snapshot-date | 报告的天生日期 |
| sku | 您分派给所售商品的唯一编码，， ，，，，，，由字母和数字组成 |
| fnsku | 亚马逊分派给由亚马逊运营中心存储和配送的商品的唯一编码，， ，，，，，，由字母和数字组成 |
| asin | 亚马逊分派给通过亚马逊销售的商品的唯一编码，， ，，，，，，由 10 个字母或数字组成 |
| product-name | 商品的名称 |
| condition | 商品状态（新品、二手等） |
| available-quantity(sellable) | 可售库存商品的数目 |
| qty-with-removals-in-progress | 请求退还或弃置的库存商品的数目 |
| inv-age-0-to-90-days | 在运营中心已存储 0-90 天的可售商品的数目 |
| inv-age-91-to-180-days | 在运营中心已存储 91-180 天的可售商品的数目 |
| inv-age-181-to-270-days | 在运营中心已存储 181-270 天的可售商品的数目 |
| inv-age-271-to-365-days | 在运营中心已存储 271-365 天的可售商品的数目 |
| inv-age-365-plus-days | 在运营中心已存储凌驾 365 天的可售商品的数目 |
| currency | 用于支付预计恒久仓储费的钱币 |
| qty-to-be-charged-ltsf-6-mo | 在运营中心已存储 180 至 365 天且需支付 180 天恒久仓储费的可售商品的数目。。。。。。。例如，， ，，，，，，亚马逊物流轻小商品妄想商品需支付 180 天的恒久仓储费。。。。。。。（自 2019 年 2 月起，， ，，，，，，标准亚马逊物流商品无需支付 180 天的恒久仓储费。。。。。。。） |
| projected-ltsf-6-mo | 阻止下一收费日期在运营中心已存储 180 至 365 天的商品预计需要支付的恒久仓储费。。。。。。。 |
| qty-to-be-charged-ltsf-12-mo | 阻止下一收费日期（每月 15 日）在运营中心已存储凌驾 365 天的可售商品的数目 |
| projected-ltsf-12-mo | 阻止下一收费日期（每月 15 日）在运营中心已存储凌驾 365 天的商品预计需要支付的恒久仓储费 |
| units-shipped-last-7-days | 已往 7 天售出的商品数目 |
| units-shipped-last-30-days | 已往 30 天售出的商品数目 |
| units-shipped-last-60-days | 已往 60 天售出的商品数目 |
| units-shipped-last-90-days | 已往 90 天售出的商品数目 |
| alert | 此商品保存低流量或低转化率提醒时显示 低流量批注只有少数潜在买家审查了商品信息。。。。。。。您可以使用操作列表中的【刷新要害词】功效，， ，，，，，，对商品信息举行搜索优化。。。。。。。您还可以使用【推广商品】功效，， ，，，，，，通过商品推广来提高商品的流量。。。。。。。 低转化率批注潜在买家审查了商品信息但未跟进和购置商品。。。。。。。确保提供高品质的详情页面和有竞争力的价钱有助于提高转化率。。。。。。。 |
| your-price | 您宣布的商品价钱 |
| sale_price | 您促销商品的价钱 |
| lowest_price_new | 此商品的新品在亚马逊商城的最低价钱（含运费） |
| lowest_price_used | 此商品的二手商品在亚马逊商城的最低价钱（含运费） |
| Recommended action | 建议您对库存接纳的步伐。。。。。。。提出建议的依据是本报告天生时的库存状态、ASIN 提醒及种种已知信息。。。。。。。 |
| Healthy Inventory Level | 凭证商品需求和您的本钱，， ，，，，，，不是冗余库存的库存数目。。。。。。。人生就是博·(中国)尊龙AG旗舰厅建议以资助您抵达这一库存水平为目的。。。。。。。 |
| Recommended Sales Price | 有助于您凭证目今库存设置来销售库存的建议销售价钱。。。。。。。该值可能与最低价钱或购置按钮价钱差别。。。。。。。我们建议您在售出冗余库存之前维持该商品价钱。。。。。。。 |
| Recommended Sale Duration | 若是建议为促销，， ，，，，，，则该数值是有助于您售出冗余库存的预计促销一连天数。。。。。。。 |
| Estimated Storage Cost | 在不接纳任何步伐来提高销量或移除库存时，， ，，，，，，预计的亚马逊物流仓储费和您的贮存本钱。。。。。。。仓储费可能包括恒久仓储费，， ，，，，，，凭证您目今的销售率确定。。。。。。。预计用度以 3 年为周期来盘算。。。。。。。注重： 库存数目基于库存的逐日快照，， ，，，，，，可能与您的现实库存数目差别。。。。。。。 |
| Recommended Removal Quantity | 移除库存可能比为库存缴纳仓储费更有益处的预计库存数目。。。。。。。 |
| estimated-cost-savings-of-recommended-actions | 与不接纳任何步伐（需要为响应库存支付仓储费）相比，， ，，，，，，接纳建议步伐预计可以节约的本钱。。。。。。。 |
| sell_through | 售出率为已往 90 天内售出并配送的商品数目除以该时间段内运营中心的平均可售库存商品数目。。。。。。。追踪售出率可资助您确定是否需要接纳步伐来提高商品的流量或转化率。。。。。。。 |
| item-volume | 商品的体积，， ，，，，，，盘算要领是将最长边、次长边和最短边相乘。。。。。。。这些丈量值通常对应商品的长度、宽度和高度。。。。。。。 |
| volume-units | 商品体积的计量单位。。。。。。。 |
| storage-type | 设置有仓储限制的商品的仓储类型分类。。。。。。。有六种仓储类型：标准尺寸、大件、打扮、鞋靴、易燃物或气溶胶。。。。。。。 注重： 标准尺寸包括小件和标准商品类型。。。。。。。 |
亚马逊官网原文详情：
Inventory Age Report
A downloaded Inventory Age report helps you quickly identify how long items in your inventory have been in fulfillment centers and those items subject to upcoming long-term storage fees.
The report also provides details about sales, current sellable quantities, your list price, and the lowest price on Amazon for the same item for all of your fulfilled-by-Amazon inventory.
To download this report:
Go to the FBA Inventory Age page, click Download Report in the upper right
Select Request Download for most current data, or Download for a previous point in time
Open the downloaded .txt file in the spreadsheet program of your choice
The following per-ASIN information is included in the report:
Field name Description snapshot-date The date the report was generated sku Unique blocks of letters and numbers that are assigned by you to the product you are selling fnsku Unique blocks of letters and numbers that are assigned by Amazon to products stored in and fulfilled from an Amazon fulfillment center asin Unique blocks of 10 letters or numbers assigned by Amazon to the products sold through Amazon product-name The name of your product condition The condition of the unit (new, used, etc.) available-quantity(sellable) The number of units in inventory available for purchase qty-with-removals-in-progress The number of units in inventory that you have requested be returned to you or disposed of inv-age-0-to-90-days The number of sellable units that have been in the fulfillment center for the last 0-90 days inv-age-91-to-180-days The number of sellable units that have been in the fulfillment center for the last 91-180 days inv-age-181-to-270-days The number of sellable units that have been in the fulfillment center for the last 181-270 days inv-age-271-to-365-days The number of sellable units that have been in the fulfillment center for the last 271-365 days inv-age-365-plus-days The number of sellable units that have been in the fulfillment center for the last 365+ days currency The currency for the estimated long-term storage fee charge qty-to-be-charged-ltsf-6-mo The number of sellable units that will have been in the fulfillment center for 180 to 365 days and are eligible for the 180-day LTSF charge. For example, FBA Small and Light products are subject to this 180-day LTSF charge. (As of February 2019, standard FBA units will not be charged 180-day long term storage fees.) projected-ltsf-6-mo The projected long-term storage fee for units that have been in fulfillment centers for 180 to 365 days on the next charge date. qty-to-be-charged-ltsf-12-mo The number of sellable units that will have been in the fulfillment center for more than 365 days as of the next charge date (monthly on the 15th) projected-ltsf-12-mo The projected long-term storage fee that will be charged for units that have been in fulfillment centers for more than 365 days on the next charge date (monthly on the 15th) units-shipped-last-7-days Units sold in the last 7 days units-shipped-last-30-days Units sold in the last 30 days units-shipped-last-60-days Units sold in the last 60 days units-shipped-last-90-days Units sold in the last 90 days alert Shows when this item has a low traffic or low conversion alert Low traffic indicates that a low number of potential buyers have seen the listings. Use the Improve Keywords feature in the actions list to optimize your listing for search. The Advertise Listing feature allows you to advertise through Sponsored Products to drive additional traffic to your listing.
Low conversion indicates that potential buyers are viewing the listing but do not follow through to purchase the product. Ensuring a high quality detail page and pricing competitively helps improve conversion rates.
your-price Your listed price sale_price Your sale price if you are running a sale on the product lowest_price_new The lowest price (including shipping) for this item in new condition on Amazon lowest_price_used The lowest price (including shipping) for this item in used condition on Amazon Recommended action The action recommended for your inventory. Recommendations depend on your inventory position, ASIN alerts, and known inputs at the time the report is generated. Healthy Inventory Level Quantity of inventory that is not considered excess based on product demand and your costs. Our recommendations are based on helping you reach this level of inventory. Recommended Sales Price Sales price recommended to help you sell through your inventory based on your current inventory settings. This value may be different from the lowest price or Buy Box price. We recommend that you keep your product at this price until you have sold through your excess inventory. Recommended Sale Duration If a sale is recommended, this is the estimated sale duration in days that would likely help you sell through your excess inventory. Estimated Storage Cost Estimated FBA storage fees and your holding cost of capital if no action is taken to help sell through or remove your inventory. The storage fees may include the Long-term Storage Fee and are based on your current sales rate. The estimation is calculated over a 3-year horizon. Note: Inventory quantities are based on a daily snapshot and may differ from your actual inventory quantities. Recommended Removal Quantity Estimated quantity of inventory that would likely benefit from removal instead of being charged storage fees. estimated-cost-savings-of-recommended-actions Estimated cost savings between taking the recommended action versus the storage fees you would incur on that inventory by taking no action. sell-through The rate at which your units sold and shipped over the past 90 days divided by the average inventory available at fulfillment centers during that time period. Tracking your sell-through rate can help you determine whether you need to take action to improve traffic or conversion for your products. item-volume The volume of the item, which is calculated by multiplying the longest side, median side, and shortest side together. These measurements generally correspond to the length, width, and height of the item. volume-units Unit of measurement for the volume of the item. storage-type Storage type category of the product for which storage limits are set. There are six storage types: standard-size, oversize, apparel, footwear, flammable or aerosol. Note: standard-size is including small and standard types.
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