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Express

Express is a theme designed for merchants who want to get online quickly. It provides a polished look for stores with limited product photography, and is best suited for stores with small or medium inventories. Express is optimized for one-page stores. Features include a collapsible cart drawer, product modals, and a responsive design.

You might want to use Express in the following cases:

  • You want to start selling right away, without the need to make a lot of customizations to your theme

  • You want a one-page store that lets customers understand your products and services quickly

  • You don't have photography for all of the products that you sell

Customize Express

You can prepare Express for your online store by customizing its sections and theme settings. Sections are blocks of content that determine the layout of different pages on your online store. Theme settings control your store's fonts, colors, social media links, and the appearance of your checkout.

See the steps to customize Express's sections and theme settings so that you can set the theme up to suit your business.

Sections for Express

Theme content is built using sections. Sections are customizable blocks of content that determine the layout and appearance of different pages on your online store. You can add, remove, edit, and customize sections using the updated theme editor.

Shopify's themes have the following types of sections:

  • Static sections: Sections that appear in predetermined locations in your online store. These sections can't be removed or rearranged. Static sections might include headers, footers, navigation sections, or content sections on pages like product pages and collection pages. For example, the Product section determines the appearance of each product page on your online store.

  • Dynamic sections: Optional sections that you can use to customize the layout of your home page. On your store's home page, you can add, rearrange, and remove dynamic sections to create the page layout. You can have up to 25 dynamic sections on your home page.

You can learn about Express's unique selection of sections and how to customize them to suit your business.

Tip

If you use a free theme from Shopify, then you can see detailed descriptions of its sections and settings by checking out Free themes from Shopify and clicking on the name of your theme.

To learn about sections and settings for paid themes, refer to the theme's documentation.

Static sections

Express includes the following static sections:

  • Header

  • Footer

  • Product

  • Product recommendations

  • Collection template

Dynamic sections

Express includes the following dynamic sections:

  • Banner

  • Featured collections

  • Featured product

  • Custom content

  • Image with text

  • Multi-column

  • Page

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