shopify市肆建设礼物指南博客文章和综述博客文章先容
建设博客文章
通过博客文章，，，， ，，您可以提供对您的市肆或产品的洞察。。。。。。。。博客文章比产品清单或电子邮件更具对话性，，，， ，，并在建设内容时提供更多的无邪性。。。。。。。。您可能想要分享您市肆背后的故事，，，， ，，提供有关您产品的配景信息，，，， ，，或者先容幕后事情的职员。。。。。。。。
在最先撰写之前，，，， ，，最好为您的文章制订一个妄想。。。。。。。。您想分享什么信息 ？ ？？？？？？您的文章的主要目的是什么 ？ ？？？？？？若是您刚最先写博客，，，， ，，则可以使用以下博客模板来最先撰写第一篇博客文章。。。。。。。。
礼物指南博客文章
礼物指南很是适合提醒您的受众节日季即将到来，，，， ，，以及您的产品会是很棒的礼物。。。。。。。。这些文章可以通过多种方法为您的市肆带来流量。。。。。。。。礼物指南可以成为可分享的愿望清单，，，， ，，您的受众可以将其发送给朋侪和家人，，，， ，，节日购物者可以通过搜索引擎来查找它们。。。。。。。。
下面是礼物指南文章的构建要领。。。。。。。。
问题公式
从问题最先，，，， ，，为您的文章提供一些配景信息。。。。。。。。例如，，，， ，，若是您销售的正是祖母所需的产品，，，， ，，那么就将该信息放在问题中。。。。。。。。在博客文章问题中包括受众将有助于将您的内容带给需要它的人。。。。。。。。以下是一些示例问题创意：
针对特定受众的节日礼物指南。。。。。。。。例如，，，， ，，给妈妈的情人节礼物指南。。。。。。。。
针对某个年岁段的人的礼物创意。。。。。。。。例如，，，， ，，给应届结业生的 10 大礼物创意。。。。。。。。
针对特定类型的人的礼物指南。。。。。。。。例如，，，， ，，给最好的朋侪的礼物指南。。。。。。。。
简介
博客文章的第一段应说明博客文章的撰写缘故原由或主题。。。。。。。。您可以通过一个问题、故事或轶事，，，， ，，或者您以为与您的受众相关的任何信息举行表述，，，， ，，例如：
让您的受众难以购置的缘故原由是什么 ？ ？？？？？？
您的受众在寻找什么样的礼物 ？ ？？？？？？
您的受众最近对什么感兴趣 ？ ？？？？？？
礼物创意
针对指南中的每个产品重复以下办法：
产品图片
产品详细信息
产品名称
产品价钱
指向您市肆中的产品的链接
有关什么使此产品成为受众的绝佳选择的简要说明。。。。。。。。
备注
//www.shopify.com/blog/gift-guides-holiday-sales">怎样使用礼物指南来增添您的沐日销售额。。。。。。。。
综述博客文章
综述文章是有关您社区感兴趣的特定主题或运动的资源荟萃。。。。。。。。您可以使用综述文章来增添市肆的流量，，，， ，，而无需自己建设大宗新内容。。。。。。。。
有关综述文章的主题，，，， ，，请思量您的理想客户。。。。。。。。有没有什么会让他们特殊兴奋或纠结 ？ ？？？？？？您可以撰写一篇文章，，，， ，，为受众提供他们可能需要或想要的所有资源。。。。。。。。综述文章很是适合此类内容。。。。。。。。
问题公式
一些资助您的受众执行某项操作的要领。。。。。。。。例如，，，， ，，资助学步幼儿生长社交手艺的 10 种要领。。。。。。。。
您的受众可以执行某项操作的要领。。。。。。。。例如，，，， ，，整理餐具室的 15 种要领。。。。。。。。
综述文章的简介可以包括与资源列表相关的小我私家故事或轶事，，，， ，，以及博客文章的目的。。。。。。。。撰写简介时，，，， ，，请回覆以下问题：
此综述的适用工具是谁 ？ ？？？？？？
您的受众将从资源中相识到哪些内容或获取什么利益 ？ ？？？？？？
为什么您要分享的信息对您的受众有价值 ？ ？？？？？？
资源
针对文章中的每个资源重复以下信息：
每个资源的图片
指向每个资源的链接
每个资源的简短形貌，，，， ，，例如为什么它是首选
每个资源的价钱（若是适用）。。。。。。。。
Shopify商户官网原文详情：
Creating blog posts
Blog posts let you provide insight into your store or products. Blog posts have a more conversational tone than a product listing or an email, and give you more flexibility when creating content. You might want to share the story behind your store, give some context about your products, or introduce the people that work behind the scenes.
Before you start writing, it's a good idea to have a plan for your post. What information do you want to share? What is the main goal of your post? If you're new to blogging, then you can use the following blog templates to get started on your first blog posts.
Gift guide blog posts
Gift guides are the perfect way to remind your audience that a holiday season is coming, and that your products make great gifts. These posts can bring traffic to your store in multiple ways. Gift guides can become a shareable wish list that your audience can send to friends and family, and they can be found through search engines by holiday shoppers.
Here's how to structure your gift guide post.
Title formulas
Start with a title that gives some context to your post. For example, if you're selling exactly what Grandma needs, put that information right in your title. Including your audience in your blog post title will help get your content to those that need it. Here are some sample title ideas:
A holiday gift guide for a specific audience. For example, A Valentine's Day Gift Guide for Mom.
Gift ideas for an age group. For example, 10 Great Gift Ideas for New Grads.
A gift guide for a specific type of person. For example, A Gift Guide for your Best Friends.
Introduction
The first paragraph of your blog post should explain the reason or subject of your blog post. You can frame it as a question, a story or anecdote, or any information that you think would be relevant to your audience, such as:
What makes your audience hard to shop for?
What does your audience look for in a gift?
What is your audience interested in these days?
Gift ideas
Repeat the following steps for each item in your guide:
image of the product
product details
name of the product
price of the product
link to the product in your store
brief description of what makes this product a great choice for the audience.
Grow your business
For more information on gift guides, check out How to Use Gift Guides to Boost Your Holiday Sales on the Shopify Blog.
Roundup blog posts
A roundup post is a collection of resources about a specific topic or activity that is of interest to your community. You can use roundup posts to increase traffic to your store without needing to create a lot of new content yourself.
For roundup post topics, consider your ideal customer. Is there anything they're especially excited about or struggling with? You can put together a post that provides all the resources your audience might need or want. A roundup post is perfect for this type of content.
Title formulas
A number of ways to help your audience do an action. For example, 10 Ways to Help your Toddler Develop Social Skills.
Ways your audience can do an action. For example, 15 Ways to Organize Your Pantry.
The introduction to your roundup post can include personal stories or anecdotes relevant to the list of resources, as well as the goal of the blog post. When writing your introduction, answer the following questions:
Who is this roundup for?
What is your audience going to learn or benefit from the resources?
Why is the information you're sharing valuable to your audience?
Resource
Repeat the following information for each resource in your post:
an image for each resource
a link to each resource
a short description of each resource, such as why it's a top choice
a price for each resource, if applicable.
文章内容泉源：Shopify商户官方网站